Strategic advice
Strategic advice
Sometimes you do not need another dashboard, report or model — you need clearer judgement about what is worth doing next. We bring Oliver Moldenhauer’s 35+ years in the NGO sector to fundraising, campaigning, leadership and data questions.
Where we can help
Find the metrics that matter
We help you decide which numbers actually support decisions — and which ones just create noise. Useful for fundraising, campaigning, reporting, planning and leadership.
Make better fundraising decisions
Practical advice on where to spend effort and budget: who to contact, what to test, how to read the results, and how to make the next campaign stronger.
Run the organisation with clearer evidence
A sounding board for leadership, finance, teams and operations: what to measure, what to stop measuring, and how to make decisions people can understand.
How we work
We start with the decision you need to make, not with a method. Tell us what is unclear, what is politically or organisationally difficult, and what information would actually change your next step. Then we help turn the available data, experience and constraints into a practical recommendation.
The goal is not more analysis for its own sake. It is clearer choices: decision aids your team can understand, explain and use.
Where better data changes decisions
1
What should we focus on? Set priorities, goals and success measures that match your mission — not just the numbers that are easiest to count.
2
Who should we speak to? Use supporter, donor or campaign data to decide which audiences need which kind of communication.
3
What should we say? Use evidence to strengthen your arguments, test messages and make campaigns more convincing.
4
What should we show back? Help supporters, funders, staff and boards understand what changed because of their time, money or work.
35 years in the sector
Oliver has worked across the NGO sector for more than 35 years — over 20 of them full-time — including as a managing director and CFO with Attac, WeMove Europe, Investigate Europe and Wikimedia Deutschland.
As an executive director and CFO, I often didn’t get the data I needed — the best metrics and their visualisation are what we build here.
— Oliver Moldenhauer
That experience is what you tap when you work with us.
Among the organisations we work with on this
